Classification, groupings, and custom metrics / parameters
Data Architecture:
Add Google Sheets Data Layer
Required for transformations below. Routes data through Sheets for cleaning, standardisation, and faster dashboard performance.
+$450 – $900
Classifications & Groupings
Transformation Package Bonus: Your package includes 1 campaign classification, 1 conversion grouping, and 1 data unification at no extra charge. Add more below if needed.
Campaign Classifications
Brand / Non-Brand, Funnel Stage, Product Category, etc. — $700 – $1,350 each
0
Conversion / Event Groupings
MQL / SQL definitions, Lead types, Custom goals — $700 – $1,350 each
0
Data Unification / Flat Table Build
Combine multiple platforms into pre-aggregated tables — $700 – $1,350 each
0
Custom Metrics / Parameters
Calculated fields, selectable filters, or composite metrics — $200 – $350 each
0
Custom Metrics / Parameters Included: Your selected package includes custom calculated metrics and parameters at no additional charge.